Web Site Redesign
Sobonfu Somé is an internationally known author, teacher and activist — one of the foremost voices in African spirituality to come to the west. Sobonfu, whose name means “keeper of the rituals” travels the world on a healing mission sharing the rich spiritual life and culture of her native land Burkina Faso, which ranks as one of the world’s poorest countries yet one of the richest in spiritual life and custom.
Sobonfu had a small Web site that needed expansion to accurately reflect her mission and the impact she was making to the world. The existing Web site, while not ugly, was built by using one large image that didn’t allow editing of content on the home page and was terrible for SEO. It also was poorly organized, needed updated and additional content, and a way for her to easily maintain everything.
The Results
We provided a beautiful, elegant design that Sobonfu could be proud of. One that focuses on bringing relevant information to those that wish to participate with Sobonfu’s work to share her traditions while raising money through her non-profit to build wells and educate children.
We took a hard look at existing content and came up with a plan to improve the site’s information architecture and easily identify what content was missing to give her a complete presence on the Web.
Best of all, we built the new Web site using a popular Content Management System that gives Sobonfu the ability to update any and all content, announce her events, and provide an upgraded shopping experience for her books and materials. She is delighted with her new Web site.
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